Privacy Policy

1. Introduction and Who We Are

This Privacy Policy outlines how JAY ACADEMY LTD (“we”, “us”, “our”) collects, uses, protects, and shares your personal information when you use our website, www.jay-academy.net (the “Site”), and its related services.

JAY ACADEMY LTD is a company registered in the United Kingdom, London, with operations that also serve our community in Morocco and worldwide. Our mission is to offer accessible, high-quality education through accredited courses, enabling our learners to unlock their potential with globally recognized certificates and diplomas.

We are committed to protecting the privacy and security of our users’ data. This policy explains what information we collect, why we collect it, and the rights you have concerning your personal information. By using our Site, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect information to provide and improve our services. The types of personal information we collect can be categorized as follows:

2.1. Information You Provide Directly

• Account & Profile Information: When you register for an account, we collect your full name, email address, postal address, and phone number. We also collect your password, which is stored in an encrypted format that we cannot view. You may also voluntarily provide additional information for your public profile, such as a profile photo or a personal biography.
• Course & Learning Data: We track your learning activities, including the courses you enroll in, your progress, your performance on quizzes and assessments, and your final grades.
• Payment Information: To process payments for our accredited Diplomas, we use secure third-party payment processors. While we do not directly collect or store your sensitive payment details (like credit card numbers), we do collect information necessary to facilitate the transaction depending on your chosen method, which may include Stripe, PayPal, Cash on Delivery, offline payment details, phone number for payment, or cryptocurrency wallet information. All transactions are handled by our trusted third-party partners.
• Communications Data: When you contact us for support, submit a contact form, or otherwise communicate with us, we collect the information you provide in those communications, such as your name, email address, and the content of your message.
• Testimonials and Feedback: If you choose to provide a testimonial or success story, we collect the information you submit, which may include your name, a photo, and your story. We will only post this with your explicit consent.

2.2. Information We Collect Automatically

• Technical & Usage Data: We automatically log information about your device and how you interact with our Site. This includes your IP address, browser type and version, device type, operating system, and a record of the pages you visit. This information is collected through server logs and the use of cookies and similar technologies. (More information is provided in our Cookie Policy).

3. How We Use Your Information

We use the information we collect for various legitimate purposes, all aimed at providing and enhancing your experience with Jay Academy. These purposes include:

• To Provide Our Services: We use your account information and learning data to create and manage your account, track your progress through courses, and issue your Certificates of Achievement and accredited Diplomas.
• To Process Transactions: Your payment information is used exclusively to process secure payments for the purchase of our paid Diplomas and other services.
• To Communicate With You: We use your contact information to send essential service-related communications, such as account verification, password resets, enrollment confirmations, course updates, and to respond to your support requests and inquiries.
• For Marketing and Promotions: With your consent, we may use your email address to send you newsletters and promotional materials about new courses, special offers, and other information we think may be of interest to you. You can opt out of these communications at any time.
• To Improve and Personalize Our Site: We analyze technical data and how users interact with our courses to understand what our learners find valuable. This helps us to improve our Site’s functionality, personalize your learning experience, and develop new, relevant courses.
• For Security and Fraud Prevention: We use account and technical data to protect our services, our platform, and our users. This includes verifying accounts, preventing fraudulent activity, and enforcing our terms of service.

4. How We Share and Disclose Your Information

We are committed to protecting your privacy and do not sell your personal information to third parties. However, to provide our services, operate our business, and comply with legal obligations, we may share your information with the following categories of third parties:

• Trusted Third-Party Service Providers: We engage various third-party service providers to assist us in delivering our courses and services. These providers have access to your personal information only as necessary to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Payment Processors: To securely process your payments for our paid Diplomas, we share transaction information with our trusted payment partners, such as Stripe and PayPal. We do not store your sensitive financial details, such as credit card numbers; this information is provided directly to our payment processors whose use of your personal information is governed by their privacy policies.
• Accreditation Bodies: For your diploma to be officially recognized, it may be necessary to share your name and diploma details with our accreditation partners, including CPD, IHEAC, and Qualiopi. This sharing is done exclusively for verification and registration purposes to ensure the validity of your accredited credential.
• Analytics and Advertising Partners: We use analytics and advertising services like Google Analytics and Meta (Facebook) Pixel, as well as similar tools from other social media platforms and search engines. These services use cookies and other tracking technologies to help us analyze website traffic, understand user demographics, and measure the effectiveness of our marketing campaigns. The information shared is often aggregated or anonymized where possible.
• Email and Automation Services: To manage our communications with you, such as sending newsletters and service announcements, we use email services like Brevo (formerly Sendinblue) and others. To automate workflows between our various applications, we may use services like Zapier and N8N. Your contact information, such as your name and email address, is shared with these providers for these purposes.
• Legal Authorities: We may disclose your personal information when required to comply with applicable laws, regulations, legal processes, or valid governmental requests.
• Business Transactions: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our Website of any change in ownership or in how your personal information is used.

5. Your Privacy Rights and Choices

We respect your rights and control over your personal information. In accordance with data protection laws, you have the following rights:

• Right to Access and Update: You have the right to access and update your personal information at any time. You can review and change your name, email address, and password directly from your account settings or profile page on our Site.
• Right to Deletion: You have the right to request the deletion of your account and personal data. To do so, please submit a request to our support team via the “Contact Us” section below. We will process your request in accordance with our data retention policy.
• Right to Object to Marketing: As mentioned previously, you can opt out of receiving promotional emails from us at any time by clicking the “unsubscribe” link included in every marketing email.
• Right to Access Your Data: You have the right to request a copy of the personal information we hold about you.

To exercise any of these rights, please contact us using the contact details provided at the end of this policy.

6. Data Security and Retention

6.1. Data Security

We have implemented a variety of technical and administrative security measures to protect your personal information from unauthorized access, use, or disclosure. For example, your password is encrypted, and we use secure third-party services for payment processing. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

6.2. Data Retention

We will retain your personal information for as long as your account is active and as needed to provide you with our services.

We may also close and delete accounts that have been inactive for a period of three (3) months or less.

When you request to have your account deleted, we will permanently delete your personal data from our active systems within thirty (30) days of your request. Please note that some data may remain in our secure backup archives for a limited period for legal or security reasons before being automatically overwritten.

7. Children’s Privacy

Our Site and services are generally intended for users who are at least 16 years of age or older.

We do not knowingly collect personal information from individuals under the age of 16 without verifiable parental consent. While students aged 16 and over may use our Site, we require parental supervision for any purchases or financial transactions made by individuals under the age of 18 (or the age of legal majority in their jurisdiction).

If you are a parent or guardian and you become aware that your child has provided us with personal information without your consent, please contact us immediately so we can take steps to remove that information from our servers.

8. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please do not hesitate to contact us.

You can reach our team by visiting the “Help and Support” or “Contact Us” pages on our website. We are here to assist with any inquiries you may have.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

We will notify you of any significant changes by sending an email to the address associated with your account and/or by posting a prominent notice on our Site before the changes take effect. We encourage you to review this Privacy Policy periodically. The “Effective Date” at the top of this policy will indicate when it was last revised.